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'Sambodh Management'
is a Quarterly published
by BRF-ML

©Copyright2004BRF-ML
All Rights Reserved

..BRFML Editorial Board..
Dr KG Nayar, Prof PR Bhatt,
Prof MN Sreedharan Nair,
Mr. PN Subramanian,
Mr.AKK Nair and
Dr Sangeetha Menon(Editor)
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This is an age of transnationals
or multinational corporations
which encourage cross-cultural
values, liberal attitudes and the
pursuit of excellence.


Swami Bodhananda
In: "The Holistic Approach
to Modern Management", 1995

__________________________
'Values for Universal Leadership'

PN Subramanian
CEO, BRF-Ml and Scientist, ISRO


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The name Vishnu indicates all pervading Conciousness – the creative, sustaining & dissolution power in the Universe namely-Brahma, Vishnu & Shiva. Respectively Vishnu being identified as pure Satva , exercises ideal leadership qualities, while managing the Universe, which is an integrated, interrelated, interacting, interconnected web of Conciousness.

Vshnu's qualities have been expressed in the invoking verses of Vishnu Sahasra Nama in the Mahabharata as follows :


Santakaram Bhujagasayanam Padmanabham Suresam
Viswakaram Gaganasadrusam Meghavarnam Subhangam

Lakshmikantam Kamalanayanam Yogiihrd dhyana gamyam
Vande Vishnum Bhavabhayaharam Sarvalokaikanatham.


Sampoojya Swamji has given an interpretation of these names from the standpoint of a manager as follows :

Santakaram -Calm inner disposition.

Bhujagasayanam- Floating on outer turbulance

Padmanabham -Woderfully creative

Suresam -Motivator for achievement and knowledge

Viswakaram -Global vision & dimension

Gaganasadrusam -Inner satvic purity

Meghavarnam -Depth of strategic perception

Subhangam -Pleasing & cheerful disposition .

Lakshmikantam -Capable of winning huge profits

Kamalanayanam -Person of creative ideas & vision

Yogibhirdhyanagamyam -Comprehended by managers of great integrity

Vande - Appreciated by intelligent managers

Vishnu -Whose presence is felt everywhere

Bhavabhayakaram -Remover of cofusions, does service to cosumers and cares for customer satisfaction

Sarvalokaikanatham - Takes care of welfare of wokers, managers, consumers and the society.

Each of these qualities are worth meditating and practicing by managers.

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